HB Gary allows PR firms to create armies of sockpuppet accounts that seem like real people

Feb 16, 2011

HBGary: Automated social media management is creating an army of sockpuppets, with sophisticated “persona management” software that allows a small team of only a few people to appear to be many, while keeping the personas from accidentally cross-contaminating each other. Then, to top it off, the team can actually automate some functions so one persona can appear to be an entire Brooks Brothers riot online. This confirms that in fact, the US Gov. is attempting to use this kind of technology.

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